How to Write a Blog that Rank?

Tips for writing blog for Google

Every day google received billions of write-ups globally, but only a few of them succeed on the SEO front. Online marketing agencies and bloggers always wish to secure a good rank for their written materials. Sadly, most of them fail on this front due to the inability to create user-friendly content. Indeed, page linking, backlink, and link posting do play a pivotal role in rank boosting. But these will only work if your content is on point and serve the reader’s intention to the fullest.

This write-up cum guide will help you create content as per Google’s recommendation.

Actionable Tips to Write a Blog that Secure Good Ranking on Google SERP

Emphasize Readability and Quality

Let’s say you are planning to create a write-up on some research-intensive topics. Now even if you gather heaps of valuable information on the subject, the way you align them in the right order would be the last thing that matters for the reader and of course Google search engine.

The latest algorithm of Google is deadly accurate when it comes to prioritizing good content over the bad ones. It crawls the page to see whether the given write-up has good enough information and structure to keep readability afloat. If somehow it mistakenly ranks pages that have nothing to do with the user’s intention, it will de-rank the same over time and prioritize others that make sense.

So this brings us down to the following recommendations:

• Avoid creating text-heavy content
• Do not use a larger paragraph
• Use heading and subheading aptly
• Avoid inserting irrelevant information

Use a Simple and Friendly Tone

Using simple language and a friendly tone is the best way to earn search engines’ attention. It also keeps the bounce rate as low as possible. The websites with high DA prefer this idea of creating intuitive content. Therefore, avoid using strong vocab, synonyms, and negative construction as they can hamper the readability aspect.

Stick to the topic, Do not Add Irrelevant Things

Yes, the idea of creating a bigger article is good from an SEO perspective provided it adheres to relevancy. Now, most bloggers (new ones in particular) tend to insert more words in articles. It’s because they think that by doing so they can rank easily on the search engine. To be frank, the concept of adding more words does work in some circumstances, but this is not a sound strategy for long-term success.

It’s because sooner or later google’s crawler shall find out that such articles are irrelevant and must be replaced by a worthy alternative. Thus, after writing the article make sure to cut down the unnecessary matters for the sake of quality. Going for quality instead of volume is the best strategy for content creation.

Some noteworthy facts for creating worthwhile content

• Ensure tone consistency throughout the content. This will increase page retention.
• Do consider the reader’s intent around the specific keyword for content creation.
• Use bespoke style guides for improving page engagement
• Keyword stuffing should be logical.
• Keep keyword density under 1 percent (e.g. for a 2000 word blog, use 20 primary keywords)
• Prefer logical sequencing for crafting how-to blogs or training material. The flow should be seamless.

Conclusion

Blogging is an invaluable way of creating brand value and ensuring customer retention. In the modern era, blogging has helped many companies to achieve their profit goal with minimal investment. I hope these tips will help you create valuable content. Let me know if you need more clarification on that.